Research In Competitiveness Evaluation Of City Leisure And Sightseeing Agriculture Park

Agritourism is the use of rural landscape,natural ecology and environmental-resources through the planning and design and development and utilization,combining production,agriculture forestry and fishing activities,rural culture and peasant living,to provide people leisure to improve residents of agriculture and rural experience for the purpose of agricultural management pattern;it is the combination of production,living and ecology of the trinity of agriculture,and on business performance for supply and leisure travel service,and other forms of industry in the integration of agricultural development;it is also a regional agriculture and leisure tourism organic fusion and alternate each other of a kind of new forms to promote the development of rural economy.Agritourism means of this kind of return to nature tourism fitting the modern human comfort stress,closing to nature of market demand with the advantage of recreation,ecology and low cost in the market quickly.This paper based on the abundant natural resources,a profound cultural history of Henan Zhongmou county as the research object,using the factor analysis and cluster analysis to zhongmou county 20 leisure tourism enterprise competitiveness comprehensive evaluation and analysis,find out a conform to the local situation and effective leisure sightseeing agriculture development path,and from the perspective of government,industry and enterprise,puts forward some countermeasures and Suggestions.