| The household electric appliance retailing develops rapidly in our country and even some home appliance chain enterprise have achieved remarkable results by advanced management philosophy and business model. The user’s requirements are becoming more and more diversified with the intense competition for market.Enterprises made an attempt to take the ERP system to help themselves improve their business model, release productivity, improve operational efficiency and it turned out that many enterprises ‘attempt are successful.As we know,the competition is becoming heated increasingly in our country and electric business has become more and more promising. In addition, the requirements of the market is changing all the time. All the above elements make the contradiction between retailer and supplier more and more serious so that it’s high time that the household appliance business should carry on a reform.The article introduces the knowledge of ERP system firstly. The basic situation of GOME and the preparation of ERP system’s promotion come next, such as the goal of promotion and influence factors. At last the article evaluates the performance of new ERP system by the basic idea of balanced score card theory, including the factors for the changes of the indications, four core points. Last but not least, I’d like to offer some advice in order to improve the competitiveness of the industry and let them avoid detours. |
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