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Study On The Construction And Promotion Strategy Of The Competitiveness Evaluation System Of Leisure Agriculture Park

Posted on:2017-05-21Degree:MasterType:Thesis
Country:ChinaCandidate:F WangFull Text:PDF
GTID:2359330512453439Subject:Agricultural extension
Abstract/Summary:PDF Full Text Request
Agriculture occupies a large proportion in the national economy.When the time of innovation-driven economic growth has become the new norm,how to change the status of the development of primaiy industry,realize the organic combination of the three major industry is currently an important issue.Leisure agriculture park model can provide a way to solve the problem.It can transfer parts of rural labor force and provide a new approach to solve the problem of rural employment.What's more,it combine agriculture with tourism,both to enhance the value of agricultural products and took advantage of resources into a lasting competitive edge.Based on the reference to a number of domestic and foreign literature on the basis of competitive leisure agricultural park for the study,using the theories and methods of economics,analyzes the theoretical basis and factors affecting the competitiveness of leisure agriculture park.Drawing on Porter's diamond model,combined with the actual situation of the development of leisure agriculture park,select the relevant indicators of the Index System.From the basic conditions choice organizational structure,social system,market conditions in four areas to build the leisure agricultural park competitiveness evaluation model of a science.Take Wuhan agricultural ecological park as an example,by constructing judgment matrix of AHP to determine the index weight of each layer,constructing competitiveness evaluation system of leisure agriculture park.To analyze the relevant factors affecting the competitiveness of leisure agriculture park according to the final results of the evaluation and propose specific countermeasures.
Keywords/Search Tags:leisure agriculture park, competitiveness, evaluation system, promotion strategies
PDF Full Text Request
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