A Study On The Business Model Of Automobile After Market

With the rise of Chinese economy,car market size China is more and more big,the automobile market scale is huge,the huge market potential has attracted numerous capital,industry and entrepreneurs to participate,but market participants in a short time quickly led to the increase of the venue filled with fierce competition,more and more participants was eliminated in the market competition,a variety of business models for the automotive after market participants try,and most of the car market after the business model has been proved through practice are invalid,only a few survived.This research attempts to take the business model from the perspective of the nature of the business model,value creation perspective,through the research of automotive after market business model,analysis of the advantages of different kinds of business model with the method and the insufficiency,and through the combination of theoretical analysis and empirical analysis,to explore a suitable China automobile market characteristics,with the sustainable and has the core competition ability of automobile market business model.