Under The Background Of The Fusion Ai Security Corporation Business Strategy

With the development of the Internet,cyber security has been involved in national security,the development of information security industry has become an important field of national policy support in recent years.The Chinese government has made it clear that cyber security and information technology development,and has been included in the national top-level design strategy.Chinese information security ecosystem is also gradually improved,and domestic information security enterprises usher in market opportunities.With the related theories and methods of strategic management and marketing management,the thesis takes the business of Asiainfo Security as the object.Firstly,it introduces the current situation of domestic and international cyber security industry,making a comprehensive analysis of the industrial environment by applying PEST and Five Forces Model.Secondly,it presents Asiainfo Security’s business development and analyzes its operation modes as well as business strategies in details.And then,with SWOT,the thesis points out the enterprise’s advantages and disadvantages by analyzing its internal resources and technical capacity.Finally,combining market segmentation and target market localization of the security business,it discusses more of Asiainfo Security’s business strategy arrangement and gives an innovation scheme for the enterprise’s business strategies.By the approach of strategic management and marketing management theoriescombining with security business development of the enterprise AsiaInfo,the thesis aims to increase information security market share of AI through analyzing business development strategies taken by enterprises nowadays.Cyber security today plays an important role which cannot be ignored,from all standpoints of the nation,enterprises as well as individuals.And as a part of network business of China,AI is certain to take the responsibility of building network security defense line.Hope the study on strategies of the Asiainfo Security could provide reference for cyber security.