Salary Incentive System Optimal Design Of Film And TV Drama Talents

TV as an important category in the field of culture,is facing the shock adjustment.Cracks in the traditional film and television company,in the face of the development situation of domestic and international TV series,transformation and integration in the media depth development under the background of the era of big,only in system transformation innovation,establish a real obeys the law of market incentive mechanism,will have the opportunity to once again embrace spring TV market.Film and television production enterprise is knowledge intensive enterprise asset light,the competition for talents is the key to competition,the core advantage is the talent advantage,only fully arouse the enthusiasm and creativity of employees,motivate and retain excellent employees and production team,the only way to produce more high quality drama ratings,access to economic and social benefits.As state-owned enterprises ZS film and television companies,both to enhance the ratings and to establish their own brands,both to produce economic benefits and social benefits.The advantage of the original platform has gradually disappeared,the focus of competition is reflected in the contest of talent and efficient team.For light asset companies,producers and other creative personnel is the core competitiveness.How in the fierce competition in the market environment of survival and development,how to use the limited total wages,the income distribution system in line with the characteristics of construction industry professionals,from the system to ensure all kinds of talents are commensurate with their labor remuneration and contribution,ultimately to achieve the maximum performance of pay.In this paper,ZS film company as an example,the compensation incentive theory as the theoretical foundation,through the questionnaire and interviews,salary status and salary satisfaction on TV,movies and other professional film and television production personnel to conduct research,analysis of the status quo and problems of redesign of ZS film company salary system,incentive the performance appraisal system,etc.,for the establishment of producer,executive producer,film and television drama,film and television talent commissioning editor salary incentive system,encourage employees to take the initiative and creativity,good team cooperation,to build more boutique television drama for the enterprise,and to summarize experience for other similar enterprises reference film method.