Research On The Development Of Tourism Industry In Bozhou

Under the new economic conditions,we need to cultivate new consumption areas in order to maintain stable and rapid economic growth.The tourism industry is favored by its broad market and gradually become an important engine of China's economic development in the new period.Currently,both from the national level to the local level,the tourism industry is referred to the height of strategic development.Bozhou has good conditions to develop the tourism industry because of rich tourism resources and huge market.Under the new situation,the key to the paper is how to play strengths,seizing the opportunity of tourism industry development,accelerating the development of tourism products,and promoting the rapid development of tourism industry.This paper is divided into five chapters.Chapter One is reviewing the literature on the development of tourism industry,which discusses the background,purpose and significance.This paper analyzes the research progress of tourism industry at home and abroad,and expounds the concept and theory of tourism industry.Meanwhile,it clarifies the methods,ideas and innovation points of the paper research and points out the shortcomings.In the second chapter,the paper analyzes the development potential and opportunity of tourism industry in Bozhou by means of field research,summarizing the relevant information,mastering the status of tourism industry development in Bozhou and the other first-hand information.Meanwhile,based on theourism pillar industry status and five tourism indicators change,the paper analyses the main achievements of Bozhou in recent years.Furthermore,the development factors of Bozhou tourism industry are analyzed from the aspects of tourism enterprises,travel agencies,traffic infrastructure,scenic spot construction,tourism service facilities construction,catering facilities construction,residential facilities construction,tourism shopping and commodity development.The paper analyzes the policy opportunities of Bozhou tourism industry from different levels of state,and analyzes the unique opportunities brought by Zhongyuan Economic Zone and healthy tourism of Chinese medicine.Last but not the least,the paper lists the main tourism resources and the five indicators of Bozhou.Meanwhile,the paper analyzes the competitiveness of Bozhou,compared with the other cities in Anhui province.In Chapter Three,based on the analysis of the previous chapters,this paper puts forward the main problems in the development of tourism industry in Bozhou.It is mainly composed of four main problems,such as low quality tourism product,inperfect tourism supporting function,incompetitive tourism industry and small scale of tourism industry development.In Chapter Four,on the basis of the previous chapters,combined with the actual thinking and accumulation of the usual work,this paper puts forwards countermeasure of tourism industry development from the aspect of optimization of tourism products supply,speeding up the construction of tourism public services,building tourism industry core competitiveness and cultivating and expanding the tourism industry.