Based On The "Internet+" Channels Of Sales Of Agricultural Products Of Innovation Research

With the rapid development of technology and the Internet applications grows.every industry is undergoing tremendous change. In the agricultural sector,agricultural production are affected by region, season, climate, environment and other factors, resulting in yield and quality of instability. Coupled with the geographical problems of logistics, affect the freshness and quality of agricultural products.However, consumer demand for agricultural products is rigid, the type and quantity are in great demand, which is compared with the backward channel. Due to the variety of agricultural products, the number of large, transaction concentration, in particular agricultural products circulation between regions is basically in the form of wholesale trade. China large quantities of agricultural products transactions are completed in the wholesale market.The appearance of Internet platform makes the agricultural products of network sales gradually accepted by people. Agricultural products which is based on network platform, use advanced network information technology on agricultural production to optimize the sales of all link which can reduce the sales cost, and get rid of time and space, and it can improve the management level and improve communication.Based on the present situation of domestic agricultural products network market,this paper analyzes many network marketing problem. Combined with some theories and concepts, this paper discusses about the shortage of national policy?market form?infrastructure and other aspects. Based on current network marketing, this paper think that we can put network sales and mobile together, further upgrade network marketing of flexibility, and through buy, leisure agricultural and products added value of upgrade, aimed at improve domestic agricultural and sideline products network marketing development level, promote agricultural and sideline products circulation,better solute farmers increase problem, speed up China of economic of development.