Research On Rural Financial Electricity Business Model Based On Industrial Convergence Theory

In recent years,the "blue sea",a rural financial e-commerce company,has been booming.Zhejiang rural banking institutions double linkage,through the development of online business platform,the offline have set up the rural financial comprehensive service station,explore and give birth to the "Internet + rural finance" of the new format.However,the bank in the implementation process,it is always difficult to find in line with their own future development of the operating profit model,platform business to meet the bottleneck.This paper explains the evolution and characteristics of the theory of industrial integration,and analyzes the integration of Internet and rural finance from the perspective of industrial integration theory and the initiation of small rural institutions as an example.And through the investigation of the rural financial business platform in Zhejiang province,the author has added the risk assessment analysis control center link to further optimize the model in the original "rural finance-electricity" closed loop model.This paper analyzes the profit model and the risk control mode of bank circulation information flow and capital flow under this model,and makes an estimate of its prospect by data simulation.It demonstrates that the profit model and the risk control model are sustainable,for the new industry regulatory reference.