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The Influence Of Green Collaboration And Trust On Manufacturer Green Innovation: The Mediation Role Of Green Knowledge Sharing

Posted on:2018-06-22Degree:MasterType:Thesis
Country:ChinaCandidate:X LiFull Text:PDF
GTID:2359330533466043Subject:Management Science and Engineering
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In the past time, green innovation firms were mostly under the government pressure and force to implement green innovation. Green innovation research is focused on what the external driving reasons to implement the green innovation by scholars,environmental regulatory factors, market factors, customer factors are the driving reasons that is studied frequently. Few scholars focus on their own green business needs to explore how the enterprise "active" to implement green innovation. In the green innovation practice process, firms only rely on the firm internal resources cannot meet the needs of green innovation. On the one hand,the supplier is the important material supplier in the upstream of the supply chain of the manufacturing enterprise, which can provide the latest material information for the enterprise.On the other hand, the specialized ability and technical means of the supplier are the important source of the enterprise's green innovation. In this scenario, suppliers are assumed the responsibility of manufacturing enterprises green innovation, becoming important partners of firm. From the perspective of strategic management of manufacturing enterprises, to explore how the manufacturing enterprises through the relationship building with suppliers and how to use the expertise of suppliers and resources to achieve green innovation strategic objectives.On the basis of combing the existing literatures, the Chinese manufacturing enterprises are selected as the research object, and the content of the green collaborative practice between the manufacturing enterprises and the suppliers is analyzed through the cooperation and research of the production and management activities. In the actual research, it is found that the relationship between enterprises plays an important role in the process of cooperation, especially the existence of trust relationship will affect the implementation effect of green, innovation strategy.In addition, the green innovation in the process of manufacturing enterprises and suppliers will share green knowledge in the behavior, and further promote the manufacturing enterprises green innovation achievements. Based on the theory of relational capital and the knowledge sharing theory among enterprises, this paper analyzes the mechanism of green collaboration,trust relationship and green knowledge sharing between enterprises and suppliers, and constructing the theoretical model to put forward the research hypothesis. The hypothesis were analyzed by SPSS and AMOS software. The experimental results were analyzed and the results were analyzed and discussed. Research innovation and related conclusions are as follows:First,it is clear that the green collaboration between the manufacturing enterprises and the suppliers is conducive to the green innovation of the manufacturing enterprises. In the past, the study of green innovation focused on the government-led environmental regulation, ignoring the important role of enterprises in pursuing a green synergy with suppliers in pursuit of competitive advantage. Green collaboration covers the exchange of information between enterprises and suppliers, common decision-making and incentive alliance,making the manufacturing enterprises to take full advantage of the supplier's professional capacity and technological advantages to meet the needs of enterprises to achieve green innovation. The theory of derivation and hypothesis testing, green collaboration on the manufacturing enterprises have a positive impact on green innovation. Second, it explores the intermediary role of green knowledge sharing in green collaboration and green innovation and trust and green innovation. There is a literature for green collaboration and corporate green innovation,trust and the impact of green enterprise innovation more concerned about the direct impact between the two, not resolved green collaboration on green innovation, trust on the impact of green innovation. The results show that the green knowledge sharing part of the intermediary green collaboration on the impact of green innovation, some of the trust in the impact of green innovation. Thirdly, the mechanism of green cooperation in trust and green innovation is proved by using the mediating effect of mediation. Green collaboration on the one hand as an important factor affecting the green innovation, on the other hand to adjust the relationship between trust and green innovation, green knowledge sharing as an intermediary variable and this regulatory role passed to the manufacturing enterprise green innovation. This kind of independent variable is also rare in the study of the green innovation of manufacturing enterprises. The empirical results show that the effect of independent variables on the green innovation of the dependent variable is influenced by the green coordination of the variable,And the regulation effect through the intermediary variable green knowledge sharing and work.
Keywords/Search Tags:green innovation, green collaboration, trust, green knowledge sharing
PDF Full Text Request
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