Research On The Value Of Fourth Party Logistics Platform

In recent years,under the influence of the Internet,the electronic commerce got the rapid development,the logistics as the offline entity part of the three-strand,support the e-commerce with smooth progress,more and more logistics enterprises mushroomed to flourish.However,the proportion of logistics cost in China is still much higher than developed countries,third-party logistics companies are still appear some problems such as "small,lack,weak,scattered".As the times require,the Fourth party logistics emerges,the Fourth party logistics consolidated third party logistics and ancillary service providers by using IT technology,matched the logistics demand and supply in the Fourth party logistics platform,integrated the social idle logistics resources effectively.This is a typical application form of e-commerce,Fourth party logistics and e-commerce are closely related,e-commerce already has a mature value theory,but the study on the value of the Fourth party logistics platform is not perfect.Under the environment of the Internet,how to use of Internet tools and e-commerce mode to create new business value is a major problem faced by the majority of enterprises,especially for the Fourth party logistics platform,how to develop correct strategic direction and accurate tactical guidance,is also the focus of academic attention.This article based on the domestic and foreign scholars' research results of Fourth party logistics and e-commerce value theory with own analysis and summary.First of all,from the perspective of electronic commerce,research the value creation and evolution process of the Fourth party logistics platform,constructed value evaluation system of Fourth party logistics platform.Secondly,by using the catastrophe theory,based on the catastrophe progression method,established the evaluation model of the Fourth party logistics platform and selected three Fourth party logistics enterprises' Fourth party logistics platform carries on empirical analysis.Research results found that different patterns and enterprise foundation of Fourth party logistics platform have some difference in basic value,extended value and expanded value,making it accessible for companies recognized the advantages and disadvantages of different levels,provide the direction of operate for future Fourth party logistics enterprise.Finally,based on theoretical and empirical research,provides several countermeasures and proposals for Fourth party logistics enterprise to promote the platform.