Study On Development Strategy Of Baoding Tobacco Factory In Hebei

With China's accession to the WTO and the marketability advancement,the tobacco industry under the new environment of market orientation reform development pattern has also changed,violence in the past have not seen,followed by intense competition inside the tobacco industry in our country.Baoding cigarette production has a long history,how under the new environment,especially a market-oriented management under the monopoly system,is the hebei ZhongYan baoding company should think about problems,such as some old cigarette "magnolia",how to sustainable development is Paramount.This article is under the background of this arises at the historic moment.How to plan ZhongYan baoding in hebei province,the company's future development strategy for hebei ZhongYan baoding old brand "magnolia" company looking for new profit growth point,smoke what business model to keep study the problems of the company's competitive advantage is the main subject in this paper.First in this paper,the application of strategic management and strategic development theory are analyzed in detail the hebei ZhongYan baoding company internal and external environment,hebei ZhongYan baoding company development are pointed out advantages and disadvantages,points out the hebei ZhongYan baoding problems in the development process of the company;Secondly,based on the hebei ZhongYan baoding company's development goals and strategic location,developed a series of development measures,and put forward the proposals for implementation of security measures;Finally,this paper aims to provide ZhongYan in hebei baoding company solution measures of the reform of market orientation,for the development of the tobacco industry rich strategic development theory.