Research On Retailers' Operation Decisions Considering Trade Credit Under Carbon Emission Reduction Policies

With the development of low-carbon economy,the national carbon emission policies and regulations will have a great influence on the channel members in the supply chain.As the retailers who make deals with the consumers directly,providing a period of credit policy has been an appropriate marketing strategy.Trade credit has been widely used for short-term financing.Considerable research on the supply chain with carbon emission regulations has been published,many authors discussed the influence of carbon reduction and trade policy.Meanwhile,few studies have discussed the trade credit policy and consumer environmental sensitivity at the same time while considering the trade credit,they just explored its influence on consumers and didn't combine them on the supply chain.In this paper,the trade credit policy will be discussed,so the market demand will be connected with credit period and carbon emission.And this will be an innovative point.Under the background of reality and literature,this article studies the retailers,optimal strategy from a microscopic view.With the explore of carbon emission regulations,the market demand connect with credit period and carbon emissions.The content of this paper is organized into two sections according to the technological cost.Then through constructing the retailers'profit models,discussing the models of the profit functions in cases:with carbon cap-and-trade regulation and carbon tax regulation,and analyze the optimal solutions finally.After balancing the revenue of credit period and the cost of carbon reduction,the conclusion can help the enterprises make optimal decisions about carbon reduction and the credit period.The research on retailers' operational decisions in supply chain with cation emission regulations,is the application and precipitate of supply chain theory in microscopic view.The further explore including trade credit,is not only the refining and development of supply chain theory,but also the reference and direction of enterprises,practical decision.And it will improve the efficiency of supply chain management implementation.