The Development And Financial Strategies Optimization Of Private Small And Medium Sized Enterprises

Since joining WTO in 2001,facing many opportunities as well as challenges,Chinese SMEs not only survive in the fierce competitive environment,but also achieve rapid developments.Enterprises have to have keen insight and quick response ability.As a whole,small and medium-sized private enterprises should develop strategic adjustment and financial strategies optimization,so as to have effective foresight in the future.They should constantly seize the opportunities in this complex and ever-changing environment,put forward new ideas and strategic thinking,and have a more positive attitude to meet the challenges to earnestly organize the implementation of the strategy.According to the actual situation,SMEs shall predict and grasp the environmental changes on the basis of integrity,to make the implementation plan of development and financial strategies,in order to survive and further develop in the long-term period.The development strategy of one enterprise is the core of specific development plans,and it also reflects the business philosophy of the enterprise,which is the most basic and important part.The guarantee for enterprise to win in competitions is the correct development strategy it also determines the survival and development of enterprises.Enterprises need to effectively carry out enterprise development strategy and financial strategy,consciously proceed from reality,through the overall planning for the future operation of enterprises,in order to survive and develop in the fierce market competition.To explore and adjust the productivity and make effective strategic decisions,it is necessary to fully understand the enterprise's overall structure,expand the scale of the enterprise and change the regularity in order to improve the market competitiveness of enterprises,enhance mutual understanding and awareness of management operation and financial strategy,have a more rational understanding of the incentive mechanism and the structure of behavior in the organization,and play a good the basis for the strategic decision.Based on the theory of enterprise development strategy,this article analyzes the current development environment of Zhejiang Holdings Limited Josiny,give advice on the development strategy and financial strategy optimization approaches.