Research On The Influence Factors Of The Evolution Behavior Of Logistics Ecological Circle From The Perspective Of Organizational Ecology

With the progress of information technology,reform of industrial organization and improvement of economic efficiency,the development form of economic and social development has changed into take Internet as infrastructure and innovative element.Meanwhile,economic development models has also become taking the shared economy as the orientation.Cooperation,co-construction,sharing,and win-win is the main melody of era development,and constructing "community of destiny" is widely accepted by the international community.Logistics is the third profit source of economic development besides saving resources and manpower.Despite rapid expansion of overall scale,logistics is faced with insufficiency of infrastructure connectivity,high operating costs,low operation efficiency,deficiency of service supply ability.There is still a long way to go to finish structure optimization,power conversion and quality improvement of logistics industry.Influenced by the development of logistics industry and the endless development of new technologies,new models and new formats,the logistics industry is developing towards low carbon operation,synergy and resource sharing ecological circle.The competitive advantage core of modem logistics has been transformed into remodel a more efficient and adaptive organizational ecosystem.The ecosystem has become a new kinetic energy for the industry.Logistics ecological circle is the concrete practice of the concept of ecological civilization in logistics,which is in line with the requirements of the construction of ecological civilization in the new era.At present,the domestic logistics ecological circles are at the starting stage.Such problems as unclear development goals,imperfect infrastructure,unclear internal elements and structure,and divergent interest distribution,have been hindered the evolution of logistics ecological circle.Under this background,the research takes logistics ecological circle as the research object from the perspective of organizational ecology.Based on the theoretical analysis and empirical test,the paper uses structural equation modeling(SEM)to explore the factors affecting the logistics ecological circle evolution behavior.The aim is to benefit logistics analysis and commercial operation strategy of ecological circle.Firstly,we sorted related literature of organizational ecology theory and logistics ecological circle and analyzed domestic and international logistics ecological circle development status.Introduce organizational ecology theory into logistics and reflect the logistics ecological circle evolution behavior in the view of symbiosis,self consistency and ecological circle evolution.Analyze influencing factors of logistics ecological circle evolution from the characteristics of subject,object and support system of the ecological circle.Through literature review,investigation and interview,we put forward 16 hypotheses and form concept model.Secondly,put forward initial measurement scale of logistics ecological circle evolution behavior factors after referring part of existing scale,theory and interview results.Then form a formal questionnaire containing 42 items after modifying the scaleaccording to the pre survey feedback and expert advice.Finally,321 questionnaires were collected.After eliminating invalid questionnaires,we got 295 copies of the questionnaire sample data.Basic analysis results of sample datas show that the sample data is of basic good effect.Effect analysis of enterprise characteristics on the measured variables shows that company size,operating income,enterprise established life and related sectors of the respondents perceive and understand the measured variables have little effect.Analysis of reliability and validity indicates that the measurement scale and sample data has high reliability and validity.Thirdly,using structural equation modeling(SEM)to test evolution factors model of logistics ecological circle from the perspective of organizational ecology.The research results show that the theoretical model has good fitting degree,which means comparing path relation theory hypothesis with actual measurement data,structural equation model is ideal.Among 16 hypotheses,13 passed the inspection,3 did not pass.As for characteristics of ecological circle subject,organization and manpower quality,innovation ability,platform services are positive with logistics ecological circle symbiosis.Innovation ability,service platform is positive with logistics ecological circle self consistent.Organization and manpower quality has no significant positive correlation with self consistency As for characteristics of ecological circle object,user demand are significantly positive with symbiosis and self consistency.As for characteristics of ecological circle support system,incubation,financial services,cultural environment aresignificantly related to symbiosis.Financial services has positive correlation with self consistency.Incubation,culture environment has nothing with self consistency.As for the logistics ecological circle evolution behavior,symbiosis and self consistency has a significant positive correlation with ecological circle evolution.Finally,refer to empirical conclusion to analyze the influencing factors of the logistics ecological circle evolution behavior from the organizational ecology perspective.In order to constract the logistics ecological circle and standardize the evolution behavior of the ecological circle,the paper puts forward the following suggestions.First of all,guiding the understand correctly of ecological circle and find the right ecological niche,enhance the responsibility sense of participants.Meanwhile,promoting the influence of all dimensions and make best use of the advantages and bypass the disadvantage.Strengthen the ecological circle main leading role,deepen the guiding role of ecological circle object,enhance the supporting role of support system.What's more,handling ecological circle problems correctly and strengthening the supervision;Keep a rational view of the problems existing in the course of development;Set third party departments to deal with stakeholders disputes in logistics ecological circle;Strengthen the supervision of the ecological circle daily operation.