Research On The Development Strategy Of Transformation Of Shanxi Coal Chemical Company

Civil explosive industry is essential to China's basic industry,in the face of a shrinking market,the consolidation of the industry situation,in order to maintain the competitiveness of the civil explosive industry,strategic transformation has become an effective way to the sustainable development of enterprises.According to the comprehensive analysis on the problems of civil explosive industry and state-owned explosive material enterprises and management status,the problem that civil explosive industry and state-owned explosive material enterprises are general meeting conformity and annexation,manufacturing technique and business management fall behind and over capacity is discovered.Taking state-owned civil explosive enterprise Shanxi Coal Chemical Company as example,combined with the production and management consideration of actual condition of Shanxi coking coal chemical company,and using management theory and model,IFE/EFE environmental evaluation matrix and other theoretical analysis tools,internal and external environment of company are analyzed.By taking SWOT analyzing model,the superiority,weakness,opportunity and threaten of Shanxi Coal Chemical Company are analyzed.The result shows that inner strength of company is potential while has bad ability to facing external market change.According to the analysis result,a series scientific strategy of transformation and development for Shanxi Coal Chemical Company is made.And goals and project of company are redefined and the strategy transition is carried out in time.The strategy aiming at the working style of the enterprise,enterprise management,personnel training,product development,security development,business management,business structure is adjusted.The transformation of thinking and understanding,effectively change the style;the implementation of sophisticated management,increase the assessment efforts;optimize the structure mode,creating compound talents;the elimination of backward production capacity,research and development of new products;strengthen the awareness of the red line,to promote security and development;to master the core technology,improve product quality;strengthen the management and control,to reduce the efficiency;to strengthen the joint reorganization a series of measures to adjust the business structure,etc.The implementation of the strategy through the years,the company has undergone tremendous changes,product sales rose in a straight line,the performance of many times over,and gradually formed a set of scientific research,production,sales,service as one of the leading blasting explosive industry,strategic transformation achieved great success and the sustainable development of company was come true.The research not only has theoretical guidance meaning and practical value on the development of Shanxi Coal Chemical Company,also has certain reference significance for the same type enterprise.