| With the rapid development of the time,as well as the increasing of the people’s living standard,more and more people are beginning to pursue the satisfaction of the spiritual life.The humanistic concepts have not been totally integrated into the designation of cake packaging,which is still not mature.It deserves a further investigation that how to perfect combine the humanistic concepts and the designation of cake packaging together.In order to achieve the perfect combination of the humanistic concepts and the the cake packaging designation,this paper firstly make a filed research throughout the country,and then have an analysis of the present situation according to the actual situation of the Chinese cake packaging market,after which,this paper compares these with the situations abroad,thereby acquire the theoretical analysis of how to integrate the humanistic concepts.This paper emphasizes the integration of humanistic influencing factors,which conclude basic elements,design elements and material elements,which well embodies the humanistic factors,enriches the design form,shortens the distance with customers,of cake packaging designation,imbues cordial feelings,further expands the consumer groups,and finally achieve a real people-oriented cake packaging designation.At the same time,if integrated into the humanistic concepts,the cake packaging design will obtain the design features of functionality,,personality and pleasantness,ultimately strengthen the practicability,thereby embody the real value of the cake packaging design.According to the studies of the humanistic usage,analysis of the design methods and the satisfaction of consumers on cake packaging,if applied into the market,hope have a reference value for development of the cake packaging design.Meanwhile,with regards to the humanistic concepts,this theory enriches the results of the research,and motivates the developments of the cake packaging design. |
