Research On The Performance Appraisal System Of A Company’s Sales Staff

Performance appraisal System is an important tool to implement strategic management,and enterprise management should conform to the requirements of change.A Company Sales Staff performance appraisal There are certain problems,the previous development of the performance appraisal system has been unable to adapt to the current needs,not only weakened the enthusiasm of the sales staff,and even led to the departure of some excellent sales staff.Under this premise,it is necessary to optimize and improve the performance appraisal system of company A’s sales staff.Starting with the research of A Company’s performance management system,this paper first summarizes the performance appraisal theory and related analysis methods.Secondly,the investigation of company A performance appraisal System Status quo and existing problems,A company sales staff currently exist in the performance evaluation and assessment system is not standardized,lack of key technical indicators and communication,these issues have seriously restricted the development of A company,and even brought about a huge survival crisis.Thirdly,the performance appraisal system of A company is designed,and the system of differentiated performance system is formulated according to the level of the examination object,the strategic goal of the enterprise is decomposed into all departments,levels and individual employees to be implemented,and the weight of the key performance index is determined by using AHP method.And the assessment results will be better applied to all aspects of corporate management.In order to form a relatively perfect performance evaluation indicators.Finally,from the pre-assessment training,assessment results and distribution of the link,strengthen the results of feedback,supervision functions and other levels to put forward the performance appraisal system operation of the safeguard measures.By perfecting the performance appraisal system of sales staff,improving its index system and determining the index weight,strengthening the feedback and complaint of performance appraisal results,so as to improve the performance level of sales staff and promote the healthy and stable development of A company.