Research On The Construction Of CD Tobacco Companies' Performance Evaluation System

The integration of the global economy directly leads to a sharp rise in the degree of fierce competition among enterprises.Enterprises are no longer limited to domestic competition,but are integrated into the big wave of the world economy.The fast changing market environment,the rapidly developing science and technology,the fierce market competition require modern enterprises to have strong ability of survival and development potential,and put forward higher requirements for the management level of enterprises.Compared with the hundred year's enterprises in other countries,the life of Chinese enterprises is relatively short,and the economic benefit is relatively low.The fundamental reason for this phenomenon is that most enterprises in China do not have the idea of enterprise management,no strategic planning,business enterprises only pay attention to the immediate benefits.In the period of rapid development of foreign enterprises,state-owned enterprises are still the mainstream of the Chinese market.After the reform and opening up,private enterprises have gradually developed,but they are far behind the development level of foreign enterprises.There is a big gap between enterprises and foreign enterprises in terms of business philosophy and management level.Changing the concept of business management and exploring a management system that meets the requirements of domestic enterprises have arrived at an urgent stage.As the special industry in the state-owned enterprises,the tobacco industry not only has many disadvantages formed by state-owned enterprises for many years,but also has a strong policy orientation.Under the state monopoly system,it face the foreign tobacco industry's eyeing,and the domestic tobacco control wave is rising,looking for a way out for the future and really enhance our own strength has been inevitable.The monopoly system will be abolished and a powerful umbrella will be lost.Where should the tobacco industry go? The tobacco industry performance assessment system which is almost no effect must become the first batch of reform objects.This paper expounds the operating status of CD tobacco companies,and analyzes its current performance appraisal system,finds out its shortcomings and causes and explores its applicability.Finally,we decided to introduce the balanced scorecard strategic management system into the CD tobacco companies.And on this basis,CD tobacco companies' performance evaluation system which is based on the balanced scorecard is gradually constructed.The weight of the index is determined by the improved analytic hierarchy process.Finally,the deficiencies in the construction of performance appraisal system and the possible problems in the implementation process are summarized and analyzed,and clarified the next research direction.