Research On The Product Design Of Cosmetic Packaging Materials Based On The Combination Design Method

With the rapid development of economic globalization and Internet in recent years,cosmetics and their packaging materials at home and abroad are also undergoing a great test.Many enterprises are facing the challenges brought by the changing market.With the popularization of cosmetics products,the age of the users of cosmetics is becoming younger and younger.At the same time,the use of cosmetics is not limited to women,and many men have gradually joined the ranks of cosmetics.For the design of cosmetic packaging materials,it is no longer the same as the previous fixed age and fixed users.The demand for cosmetic packaging materials is also growing with the age and gender mix.The lower age users are more changeable,and the male users prefer the hard appearance with clear edges and corners.The prominent demand in these cosmetics market has become a big pain point in the current cosmetics market.Therefore,it is very important for the development of the manufacturers and the market of cosmetics to systematically design the cosmetics packaging materials,objectively and scientifically analyze the different demand groups,and find out the design methods suitable for the cosmetics packaging materials by using various industrial design product design methods.In this paper,the design method of cosmetic packaging materials is taken as the research object.In the basis of the existing industrial design product design method and the research of cosmetic products and their packaging materials,a more scientific product design method system that meets the market demand of cosmetic packaging materials is found by combining theoretical analysis and practical design application.The market selection and ranking scoring method are used for the packaging materials Product design methods are improved and repaired.According to the final selection of design products,this paper analyzes several ways of applying product design combination design method to the design of cosmetics packaging materials,and puts forward corresponding countermeasures for cosmetics packaging materials,cosmetics products,cosmetics market and manufacturers in the face of huge growth of market demand according to the design differences between different categories and brands,different ages and genders,Also provides the corresponding reference for the cosmetics design industry in the cosmetics package material design.