Study On The Design Strategy Of Resorts Under The Influence Of Factors Of Travel Demand

With the deterioration of the natural environment,traffic congestion and the increasing pressure of people's lives,taking relaxing vacation gradually becomes the essential elements of people's life.As a carrier of leisure vacation,the design of holiday village has gradually attracted the attention of the academic community.Most of the domestic tourist resorts from the architectural layout,ecological environmental protection to explore the point of view,has some limitations.In the development of future resorts,how to realize the organic coupling of space design and tourist demand,and how to improve the regional and vitality of resorts will be the key to the development of future resorts.First of all,this study supported by travel demand theory,makes analysis by means of document analysis and the study on tourism resources in Jinzhai County,and summarizes the general rule as the theoretical basis of holiday village design through field investigation on current situation and existing problems of tourism in Jinzhai county.Secondly,the tourist market,tourism demand characteristics and related policies of the holiday village are analyzed.Among them,the influencing factors of tourism demand is mainly analyzed to ensure the rationality of the positioning of tourism products,and to provide sufficient theoretical basis for the later development and construction.On the basis of the evaluation,this paper makes product planning of holiday village and gets a reasonable position for the holiday village,implements the functional layout of the holiday village and the design of the architectural shape according to the positioning and forms a complete holiday village design system.Finally,applying the core theory extracted from the above for the guidance of practical project.Taking the actual project in this area-Planning and designing of Nanhe holiday village in Jinzhai County,planning and designing of Sanyuanzhuang of Xiang Hongdian of Jinzhai country as cases.Among two villages relying on different resources,the former is the mountain village,the latter is the village with waterfront.Combining with the positioning of tourism products,the paper also starts designing from the location of the villages,the layout and architectural form of the holiday buildings,and carry out in-depth design one by one,which will provide practical application for similar projects in the future,as well as the rationality and feasibility of the theoretical strategy.