Research On Optimization Of Purchasing Management Strategy Of JSRA Company

In the process of globalization and rapid development of multinational corporations,procurement management plays a more and more important role in company management.It directly affects the competitive advantage of enterprises in the market.In the continuous development of various technologies,the technology of many enterprises is maturing in the competition,and the competition is intensified.On the one hand,it promotes technological innovation,and on the other hand,it promotes technological imitation among enterprises,and the technological differences between enterprises are also smaller.The products of each enterprise are increasingly converging,so the competition between enterprises is slowly transformed into purchasing management.Procurement management is a very important management link in supply chain management.It is the source of value creation in the whole supply chain management,and is the basic guarantee for building the core competitiveness of enterprises.With the development of economy and the increasingly complex market demand,the old enterprise procurement management mode has not been able to keep pace with the development of the situation after the integration of various new procurement management modes of information management system.Therefore,it is very important to use advanced procurement management means to manage the enterprise and improve the competitive advantage of the enterprise.Enterprises should formulate corresponding procurement strategies,and develop a series of procurement management optimization strategies,enhance the performance of enterprise procurement management,improve the operation efficiency of the procurement process,and create a good supplier management system.In this context,JSRA company is selected as the research object for the study of procurement management.First,the related theories of purchasing management are elaborated,and the theory and application development status of purchasing management at home and abroad are analyzed.The main ideas and methods of modern purchasing management theory are summarized.And then introduces the general situation of the purchasing management of JSRA company,the company operating in the purchasing department according to the actual procurement work,research and analysis of existing enterprise procurement management,combined with the actual situation of JSRA company,puts forward the purchasing process,including the organization structure,the system of supplier evaluation and selection,supplier evaluation,incentive system optimization of supplier relationship management,material management,procurement mode,procurement management optimization measures.