Research On Development Strategy Of Forever Technology Company

The electric power industry is one of the early and deep industries in the application of information technology in the basic industry of our national economy.The overall planning and design and infrastructure construction of electric power system need information technology support,as well as the application of information technology in all sectors of power generation,transmission,transformation and distribution.With the continuous deepening reform of electric power system,the information of electric power industry is no longer just satisfied with providing basic support,but also requires fast and comprehensive real-time information to support decision-making.Professional independent system has been unable to meet the needs of enterprises,we should to be through the simple and convenient information process reengineering to stimulate the management innovation.Unified platform needs the industry as a whole to grow with each passing day,the transition stage by stage of development platform for the construction of the centralized intelligent in.The application of new technologies such as Big data,Internet of things and cloud computing has promoted the transformation and reform of information industry serving the electric power industry.All the information manufacturers are in the layout of new industries and occupy the dominant position of competition.This paper applies the theory of development strategy to study the development direction of Forever Technology Company,combine with SWOT,PEST,Michael Porter’s Five Force Model strategic analysis tools,systematic scanning of Forever Technology Company’s internal and external environment,analyzes the company’s internal strengths and weaknesses,and external environment for the enterprise to bring opportunities and threats.The study found that facing Forever Technology Company’s external strong threat is mainly reflected in the following points: the cost are raising both of the production of power energy and research and development of electric power information product,lack of unified industry service standards,there is speculation commonly.Other more,the company faced opportunities: the domestic economic environment warming,energy demand for alternative promotion,social and economic dependence on Electric to enhance energy,market continued to pull the safety and stability of power supply,industry competition degree of upward pressure on small,strong competition within the industry has not yet appeared the opponent.Forever Technology Company’s internal advantage mainly in: strong software development capability,rigorous scientific organizational structure and syste m,relatively stable power for software services market,strong financial foundation and financial management can,diversified distribution channels,human capital structure is reasonable,abundant human resources.And internal disadvantages: less than international brands,products are not advanced,weak awareness of strategic thinking.This paper analyzes and evaluates from various aspects,and suggests Forever Technology Company to choose strategic alliance as the corporate level strategy,and turn the difference into the business level strategy,and carry out the strategy implementation from product research and development,operation and maintenance service,market operation and human resources,so as to ensure the effective implementation of the development strategy and guarantee the sustainable development of the company.