Research And Design Of Public Service Innovation Of Ancienit And Famous Trees In Beijing

The characteristics of multi-value,non-renewability,specific timing,and dynamic of ancient and famous trees have become the shining pearls of China's forest resources and the important historical data of natural history.Its survival has witnessed the long history of Chinese traditional culture.However,the ancient and famous trees in the age of information are constantly marginalized.The general public knows little about it.With the passage of time,these precious historical and cultural heritages are also dying.As China's political,economic,and cultural center,as well as the city with the largest number of ancient and famous trees,Beijing has taken the lead in setting an example for other cities.It is an irrefutable responsibility for generations of Chinese descendants to inherit Chinese culture.This paper takes the public service innovation of ancient and famous trees in Beijing as the subject,and proposes a program that combines WeChat mini program and tree cards through market research,literature analysis,and field research.This will promote the public service level of ancient and famous Beijing trees.The program provides an interactive and interesting mini program platform through processes such as demand analysis,function design,visual design,technology implementation,and product launch.