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Study On The Cooperative Operation Mode Of Broiler Industry In Taikun Group

Posted on:2019-03-10Degree:MasterType:Thesis
Country:ChinaCandidate:X M SunFull Text:PDF
GTID:2393330596955590Subject:Business Administration
Abstract/Summary:PDF Full Text Request
As an important field of contemporary animal husbandry,the broiler industry has become a key component of the domestic aquaculture economy.The development of broiler farming plays a vital role in the independent employment of rural surplus labor and the overall improvement of farmers' overall income.At this stage,the business model of China's broiler industry has shown diversified trends,such as the integrated business model,the core enterprises to promote other enterprise development models,and the enterprises to drive the development model of farmers.Through the research on the cooperation model of the broiler industry in the Taikun Group,it is helpful to sort out the status quo of the company's broiler industrialized cooperative operation mode,summarize the successful experience and shortcomings of the company's industrialized cooperative operation,and propose optimization measures.On the one hand,it can analyze the internal and external business environment of the industry in which the company is located,so that it can be optimized and improved,which helps the company to establish closer cooperation with farmers;on the other hand,it can help enterprises pay attention to the introduction and cultivation of management technology talents,paying attention to Self-scientific innovation and institutional innovation,focusing on technical guidance services throughout the whole process of industrialization,improving the satisfaction of farmers,improving the image of brands and enterprises,and promoting the long-term development of the company.In addition,the analysis conclusions of this research topic will also help the relevant enterprises in the industry to broaden their thinking and provide reference for formulating their own broiler culture cooperative business model.The study expounds the operation mechanism of the cooperative operation of the broiler industry in the Taikun Group.It points out that the advantage of the cooperative business model of the broiler industry in the Taikun Group lies in the scientific management of the organization,the improvement of the operational efficiency,the rational distribution of benefits,and the avoidance of risks.The main problem in the cooperative business model of the broiler industry in the Taikun Group is that the distribution of benefits between the company and the broiler farmers is not in full compliance with the market rules.The development of the broiler product processing industry lags behind,the risk protection capability is weak,and the company's management talents have a single background.In view of this,it proposes a market-based benefit distribution mechanism,strengthens the risk guarantee mechanism,vigorously strengthens the talent construction of the poultry industry,strengthens cooperation system innovation and broiler culture technology innovation,seeks support from various levels of government such as Changji City,and optimizes cooperation with the Taikun Group broiler industry.
Keywords/Search Tags:broiler industry, cooperative management, farmers, cooperatives
PDF Full Text Request
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