Reflections For TV Drama Large IP On The Network Of The New Media

In recent years,it has become a topic of social value,economic value and cultural value,and it has certain research value.In recent years,it has become a kind of cultural commodity with commercial value and market circulation.Subsequently,IP acronyms frequently appear in the cultural market and film and television capital operation,and has been in the media and the network has a strong appeal.IP film and television heat show some specific features,including the huge number of copyright acquisition;reaction and production of the amazing speed;use posted it,microblogging and other new media,media promotion,hand travel,film,television,a variety of ways to interact;The quality of decline;influence of the time is very short;actor's topic strong;audience younger age,and so on.It is precisely because of the concern of the large IP hot cultural phenomenon,only corresponding to the analysis of its media ecology and its aesthetic value of reflection.In this paper,the author makes a detailed and detailed analysis of the media ecology of the large-scale IP drama and the main types of the adaptation of the film and television drama.The author analyzes the history of the " Fantasy,as well as good and evil against the immortal Chivalry expressed an independent point of view and evaluation analysis.It is also through the analysis of specific works,I also see the big IP adaptation of the hidden behind the worries.The text adapted for the film and television works of this wave of excessive development,to a certain extent,the original aesthetic perception and emotional resonance occurred broken and discrete changes.Coupled with the extreme expansion of the market share of online novels,so that the mainstream of serious literary marginalization.The dissemination effect of network IP communication content is directly linked with the social evaluation system and the aesthetic value of the works.Therefore,the new IP film and television drama in the new media era has the classic demand,so that the new media era network IP video adaptation of the classic process,That is,to improve the aesthetic appreciation of the whole people of the process of art,but also open the different forms of creation,creative style of the process of barriers.New media era of large network of IP video adaptation should not be excluded from serious literary field of advice and suggestions,and even can be invited to play professional scriptwriter script adaptation,to ensure quality at the same time,beneficial to enter the classical art of the track.