Research On The Entrepreneurship Program Of Fuzhou DS Children Art Training Institution

Since I have been engaged in entrepreneurship education and practice in 2005,I have discovered that children's art training market of Fuzhou develops without standardization and services lag behind.Local newly-built practice bases for undergraduate of colleges and universities are insufficient and business model of art training enterprises are single.Researches on business models of art training enterprises in literature of this industry are wanted.Comprehensively analyzing and demonstrating the startup project----Fuzhou DS Children Art Training Institution,provide a scientific basis for the entrepreneurship after resignation in the future for one thing,and make up for the deficiencies of researches on business models of children's art training for another.Firstly,this paper analyzes the existing problems in children's art training market of Fuzhou to illustrate the significance of meeting needs of the public and promoting healthy development of the industry.This paper reviews the situations of children's art training in market,educational philosophy,teacher supply,business model,after consulting literature and materials relevant to children's art training.This paper targets at business models to propose innovations.Secondly,this paper systematically expounds basic information,the relevant people of rights and interests,advantages and disadvantages,opportunities and threats,development strategy,internal management,human resources strategy and enterprise culture of Fuzhou DS children's art training institution.The macro environment,basic situation of market supply and competitors of the institution is clarified.Questionnaire survey is adopted to investigate and understand the demands for products,acceptable prices,receiving channels and promotion ways of Fuzhou consumers,in order to determine the market positioning,competitive strategy and marketing strategy.Furthermore,this paper obtains the program of equity distribution and risk capitals withdraw through the financial analysis of institution.The net present value(NPV)of the innovation program is far greater than zero in the first five years.The investment return period is 2.6 years,and the break-even point is 5 million 49 thousand Yuan.Uncertainty analysis and sensitivity analysis also demonstrate that the project boasts a great economic strength and sound anti-risk capability.Eventually,this paper develops risks that the institution may encounter in policy,business,finance,market,and management,and offers countermeasures and strategies for all risks.In conclusion,it sums up main works and prospect for the future in this paper as well as puts forward two important demonstration results-researching children's art training enterprise business model,which is of vital importance for promoting development of children's art training industry.Commercial mode of Fuzhou DS children's art training authority is more superior.Its related enterprise development strategy,entrepreneurship environment,marketing strategy,financial situation,risk countermeasures etc.Can facilitate to realize its target as leading brand in Fuzhou,such commercial mode is feasible...