The Application Of Light And Shadow Effect In Typography

Typography occupies an important position in modern graphic design.With the rapid development of social science and technology,different forms,materials and means have given a new appearance to the design of Typography.In the continuous exploration of Typography,light and shadow have entered the sight of designers.The light and shadow effect is a creative method of borrowing or imitating natural light and shadow to apply to artistic creation.The phenomenon of light and shadow in nature is changeable.It applies the rich form of light and shadow to design,forming a unique expression technique-the shadow effect.In Typography,we use the coincidence of light and shadow and the unique sense of beauty as another way of expression.This article hopes to find out the different possibilities of Typography and the different charm of character design under the light and shadow effect through the research and combing of light and shadow effects.This paper explores the application of light and shadow in Typography,mainly from language features,presentation forms and presentation methods.This article analyzes the language characteristics of light and shadow,and studies the application of light and shadow in Typography from the three elements of light and shadow,light,shadow and objects.Through the presentation and application of the unique aesthetic feeling of light and shadow,the three elements of light and shadow,light,object,shadow,and graphic and non-graphic forms of light and shadow effect are formed,and the language features,presentation forms and means of expression of light and shadow effects are analyzed in a combination of cases,and the system is combed.Summed up the role of light and shadow in the Typography and techniques,summed up in the Typography of the creation of light and shadow effect and the law of expression.To design a unique way of expression for Typography.And explore the possibility of light and shadow effects in Typography.