Research On The Exploitation And Utilization Of Farming Culture Tourism In Yuqian Based On“Farming And Weaving Drawing”

In the Song Dynasty,Zhang Zeduan of the Northern Song Dynasty depicted the prosperous commercial culture of the Northern Song Dynasty through the “Riverside Scene at Qingming Festiva”l,and then Loushu of the Southern Song Dynasty created the "Farming and Weaving Drawing " of the mature farming culture.The two complement each other and reflect each other.The Riverside Scene At Qingming Festival has attracted wide attention and has developed tourism projects such as Qingming Riverside Landscape Garden and Hangzhou Songcheng on the basis of its prototype,however,few people dig out "Farming and Weaving Drawing " cultural connotation and value of tourism development.The drawing of farming culture has a long history in the history of our country.As early as 4000 years ago,there were rock murals depicting the primitive agriculture.Then the paintings of the pre Qin,Han,Wei Jin and other dynasties were all about the display of farming and silkworm,but they were still scattered,and no systematic farming and weaving was formed.Until the Southern Song Dynasty,the first system of “Farming and Weaving Drawing was drawn up by the Yuqian county magistrate Loushu building.After nearly a thousand year,a variety of "Farming and Weaving Drawings" have emerged,which have been highly praised by emperors throughout the world,and have had an important impact on the promotion of agricultural technology in later generations.Now Yu Qian Town,Ling'an District of Hangzhou,is the birthplace of "Farming and Weaving Drawing",combined with the transformation and upgrading of rural tourism through the excavation of local culture in Ling'an.The development of agricultural culture tourism products based on the "Farming and Weaving Drawing " will lead Yu Qian town to the depth of rural tourism in Ling'an district..In China,the tourism project based on the "Riverside Scene at Qingming Festival" has been developed in China.The tourism project based on the "Farming and Weaving Drawing" will provide a model for the Chinese farming culture to develop its value and promote its development.This paper first summarizes the research results of the development and utilization of farming cultural tourism at home and abroad,as a product of farming culture,it reflects the status of farming and weaving in ancient rural areas and advanced ploughing and weaving techniques,and also portrays the hardships of the ancient rural labor production.The farming and weaving techniques,farming and weaving tools,farming landscapes,plowing and weaving costumes and sacrificial practices are all reflected in the farming culture.Through the analysis of the relationship between the "Farming and Weaving Drawing" and the modern tourism,it is found that the rural life it depicts is the scene to be displayed in the development of modern leisure tourism,and it is also the life that modern urban people yearn for.But in the case of great changes in the social foundation and scene of the birthplace of the “Farming and Weaving Drawing”,it is the key to plan and design the tourist products adapted to the demand of the modern tourism market,which is the key to the successful development and development of the farming culture embodied in the "Farming and Weaving Drawing" in modern rural tourism.Based on the analysis of the present situation and development advantages of Yu Qian farming culture tourism,this paper puts forward the Countermeasures for the development of Yu Qian farming culture: 1.Unified planning,with a focus on the development path from point to area;2.Combined with the beautiful countryside construction,and create a regional pastoral scenery;3.Integrate scattered related resources,and promote rural economic development in a wider range and depth;4.Combine with the promotion of traditional culture,develop agricultural education and traditional culture and education tourism;relying on the "Farming and Weaving Drawing" to create agricultural culture scenic spots,and establish a unique brand.5.Finally,on the basis of participating in the project planning of "Farming and Weaving Drawing of cultural garden",the application practice of the theory and the research on the development of cultural tourism at home and abroad are put forward,and the new thinking on the development of Yu Qian's traditional farming culture tourism is put forward:1.In the tourism development of the traditional farming culture in the rural areas with a strong modern cultural atmosphere in the eastern part of the town of Ling'an,Hangzhou,a relatively isolated development model of agricultural park can be adopted to form a relatively independent "the peach garden outside the city";2.Put forward the method of location selection of farming culture park according to the whole factors of mountain,water,forest,farmland and house;3.Based on the background conditions of the selected parks,and combining the traditional landscape design with the traditional culture,we will create a planning and design method for the traditional cultural atmosphere of the cultural park;4.Combining the development of farming culture park with the construction of beautiful countryside,this paper puts forward the method of setting off the double structure model in the center park by the traditional transformation of the outside village;...