On Legend,Symbol And City Logo Design

The image of the city is a symbol of the city's spiritual civilization and can quickly spread the image of the city to people.A perfect city image sign can enhance people's sense of belonging to the city while enhancing the visibility of the city.The city's historical culture and natural scenery can be skillfully integrated in this square-sized symbol so that the viewer can think of the city's image at the sight of it.More and more cities began to pay attention to their own urban cultural construction,and the city's image sign has a vital role in this link.The city has a rich history and culture.Many cities have their own legends and symbols,and they are reflected in the city's signs,such as the peony in Luo yang,the phoenix in Yin chuan,Zhu ge lu in Nan yang,and the sunbird in Cheng du.Accumulated the history and culture of the city for thousands of years,making the city more influential image.This article discusses the traditional culture contained in the city's image sign from the perspective of legend and symbolism.It first analyzes the cultural essence of the legend.The legend comes from traditional culture.The connotation of the city's image sign is extracted from the legend,including the city's myths,legends and philosophy.Elements and natural forms convey profound meanings with simple graphics.The city's image sign is the carrier of the city's culture,and it is irreplaceable for language and text propaganda;secondly,it explores the symbolic meaning of the legend.The symbolism of the city symbol is expressed through graphics,words and colors.The city image symbol with legendary elements symbolizes the geographical features,cultural characteristics and ethnic characteristics of a city.It can effectively promote the city image and continue the city's history and culture.Become a spiritual symbol of the city;once again explore the aesthetic culture of the city's image logo,the city image logo in the design process should be based on the rules of beauty in the form of refining the traditional culture,and the use of "form" derived,"extended" extension The symbolic expressions of “rhyme” and other symbols create a more artistic visual image.The city image sign combines the dissemination and aesthetic function,making the sign more valuable,allowing the viewer to gain resonance in taste;finally combining the theoretical research of the paper with the innovative design,the design practice based on legends and symbols-"Hong an " City image visual recognition system design.