Research On The Application Of Flattening Style In Packaging Design

In recent years,the flattening design style is popular in all over the world,and it has become one of the mainstream design styles.Flat design is a minimalist art design style.It achieves intuitive and concise visual effects by creating simple graphics,images,fonts and colors.Traditional media are the origin of the flattening style,such as magazines,signs,and so on.Due to the rapid development of electronic information technology,the interface design of flat style had been applied to software,websites and other interactive more and more to facilitate users to quickly browse information and understand the requirements.The flat style is widely used in interface design,and gradually affect other aspects of visual communication design.The flattening design combines the visual style and the idea of inte raction as a new idea of design.This paper analyzes the history,characteristics and design thinking of flattening,and analyzes the role of flattening thinking in interactive design.This paper studies the course,concept and present situation of packaging design,and explores how to apply the flattening style to packaging design.