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Research On The Risk Solutions Of The Online Drama "Do Not With Live With You" Investment Project

Posted on:2019-06-24Degree:MasterType:Thesis
Country:ChinaCandidate:B JinFull Text:PDF
GTID:2405330572967071Subject:Project management
Abstract/Summary:PDF Full Text Request
Influenced by the SARFT Notice on Strengthening Content Management of Internet Audiovisual Programs,the online drama has become a popular art form and has mushroomed rapidly throughout the film and television drama circle,creating huge economic benefits for the video website.However,while network dramas create great value for video websites,they also face various challenges.The project investment is large and the competition is fierce,which makes the network dramas investment projects face a greater risk.Only by using systematic opinions,methods and theories,Investing in all the work involved in the project to effectively manage the risk aversion and control,we can minimize the risk and increase the project's profit opportunities.Based on this,this study uses the online drama "Do not Live With You" as its research case,studies its risk management,comprehensively uses the theories and methods of risk identification,risk analysis,risk assessment and risk response measures,Negative and negative "project for systematic research.Based on the background of project development,the prospect of project development and the present situation of network drama development,this study uses qualitative analysis and quantitative analysis methods to identify and assess the risk of the online drama " Clarify the project risk management plan,in order to identify and analyze the project risk,from qualitative analysis and quantitative analysis to identify two aspects in the qualitative analysis of project risk,mainly from the review of risk,market risk,resource risk,business management risk,Financial risk five aspects;quantitative analysis of project risk,based on analytic hierarchy process,the project risk assessment;on this basis,proposed network drama "Do not Live With You" investment project risk solutions,from the risk Coping strategies and risk control strategies,and the results of the study are as follows.1?In the normal implementation process,the progress of the Internet play "Do not Live With You" project will be delayed,which caused by the predictable or unpredictable risk effects,that will result in the loss of capital and manpower.2? It is found that there is the main risk of market,technology and management,after the qualitative and quantitative analysis of the risk of the network drama "Do not Live With You".3?The risk control is carried out from five aspects of review,market,resources,management and finance,and a more comprehensive risk management system has been formed.So the network drama "Do not Live With You" investment projects achieved the desired results.Limited by the author's level and objective conditions,this article needs to be improved in the following aspects: 1?In this paper,the research on the risk management of the network drama "Do not Live With You" is lack of specific data.In the future research,the results need to strengthen the data collection and analysis ability.2?In this paper,the overall control risk of the network play "Do not Live With You" only choice one case is selected can not highlight the emphasis of all kinds of risks.Further strengthening is the combination of theory and case,and has more guiding significance.
Keywords/Search Tags:The online drama, risk types, risk assessment methods, risk solution strategies
PDF Full Text Request
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