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Research On Internet Fast-Food Film Communication From The Perspective Of Youth Subculture

Posted on:2020-02-15Degree:MasterType:Thesis
Country:ChinaCandidate:Z H HuangFull Text:PDF
GTID:2415330575488521Subject:Communication
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Youth subculture is a culture that challenges,criticizes and even subverts the mainstream.It is resistant,class and identity.With the subculture style of post-modernity,the youth group created a free spiritual world and expressed its own class "resistance".As an emerging film and television art appreciation model in the Internet age,Internet fast — food movies have deeply imprinted the youth subculture characteristics of the new era of the Internet.Correspondingly,Internet fast—food movies have also spread the spread of youth and subculture.Therefore,this thesis takes the Internet fast—food movie as the research object,takes the youth subculture theory as the starting point,and makes a systematic study on the Internet fast — food movie and its propagation process by means of the literature research method.This paper finds that the sub-cultural characteristics of youth appear in various forms of Internet fast—food movies,forming a unique style.The Internet fast — food movies have the styles of simplicity,intertextuality,irregularity,collage and parody.They use these styles to complete the deconstruction and reorganization of the original film and television works,and in this way,intentionally dissolve the depth and resolve Authority to cater to the values of young people.Based on the five elements of communication,this paper analyzes the mode of communication of fast-food movies on the Internet.The spread of Internet fast—food movies is a kind of secondary transmission that relies heavily on original film and television works.That is,the original film and television works provide a new channel for the spread of Internet fast—food movies.The video content of Internet fast — food movies is no longer a communication center.It is one of many communication centers.In the fissile spread of Internet fast — food movies,the makers of Internet fast — food movies are both the audience of original film and television works and the opinion leaders of the new era.The Internet fast — food movie uses the bullet-screen website and the social media platform as a communication channel to help the audience complete their self-identity.This paper thinks that the Internet fast—food movie as a youth subculture has a great impact on the mainstream culture of the society.The mass carnivalphenomenon of the Internet fast — food movie breeds the disorder of culture.The discourse violence in the text symbol causes the values of the youth group to be out of order.The over-compilation of business culture has caused economic disorder,which will change the young audience watching Internet fast — food movies in a subtle way.In order to guide the correct development of Internet fast—food movies,build a benign Internet fast—food movie ecosystem.This paper believes that it is necessary to improve the dissemination norms of Internet fast — food movies.The makers of Internet fast—food movies should improve their own quality in order to build the foundation of Internet fast—food movies.At the same time,producers need to accurately grasp social expectations and aesthetic expectations and integrate them.In the Internet fast — food movie,the correct social value and aesthetic value are disseminated.Only in this way can a fast-food movie as a youth subculture develop in a healthy direction.
Keywords/Search Tags:Youth subculture, Post-modernity, Internet fast—food movie, Communication
PDF Full Text Request
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