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Research On The Development Of Wuhan Children's English Training Industry

Posted on:2020-04-22Degree:MasterType:Thesis
Country:ChinaCandidate:Y P HuangFull Text:PDF
GTID:2415330578957746Subject:Language of economics
Abstract/Summary:PDF Full Text Request
Children's English training industry is one of the economic growth points with great potential in China's economic development under the the new period.It has the advantages of low energy consumption,green,healthy and pollution-free,large demand,considerable output and so on.It is of great theoretical and practical significance to study the development of children's English training industry for the government to formulate a scientific policy system to promote industrial development,realize the optimization and upgrading of industrial structure,and promote the development of ecological and environmental protection industry and sustainable development.Based on the theory of hierarchy of needs theory,the industrial innovation,industrial agglomeration theory and competitive advantage theory,using the qualitative research and quantitative research,using the method of combining history and logic,to discuss the history Wuhan Children's English training industry development,present situation of development and characteristics.By the method of SWOT method,analyzing the strengths,weaknesses,opportunities and threats of Wuhan children's English training industry,to reveal the advantage of the Children's English training industry development in Wuhan and the internal and external factors,and on this basis,using competitive advantage theory as the instruction,to analyze the competitiveness of the Children's English training industry development in Wuhan,and forecast the development trend of Wuhan children's English training industry.Finally,combining with the theory of industrial development,this paper proposes the corresponding industrial development strategy in view of the existing deficiencies and problems.This paper is divided into five parts:(1)Introduction.Firstly,based on the lack of faith,characteristic products and complete industrial management system,and weak research on the development of children's English training industry,the necessity and significance of this study are proposed.Then,literature of the development of children's English training industry,learn relevant knowledge.Based on this,the research of children's English training industry by domestic and foreign scholars will be compared and analyzed.Finally,the paper expounds the relevant industrial theory,clarifies the research method and framework,and points out the basic ideas and views of the research.(2)The development history,current situation and characteristics of Wuhan children's English training industry.In this part,the development history,current situation and characteristics of Wuhan children's English training industry are analyzed in detail.The development of Wuhan children's English training industry can be divided into three stages:the embryonic stage,the development stage and the mature stage.The current situation of Wuhan children's English training industry includes market size,curriculum system,teaching material system and industry distribution.The characteristics of industrial development include:diversification,branding,high technology and diversified operation mode.(3)The SWOT analysis of Wuhan children's English training industry.SWOT analysis is used to analyze the advantages,disadvantages,opportunities and threats of the development of Wuhan children's English training industry.Advantages include:strong economic strength,large population,large number of talents,high level of science and technology;Disadvantages include:lack of legal management,poor competition,lack of innovation ability,high teacher mobility and small industrial scale;Opportunities include:the improvement of urbanization level,broad market prospects,state support for private capital to enter the education industry,development of foreign trade,enhanced education awareness of parents,and development of Internet technology;Challenges include raising industry standards,unbalanced industrial development,increasing number of substitutes and lack of government support policies.(4)Competitiveness analysis of Wuhan children's English training industry--based on "diamond model analysis".Based on Wuhan juvenile's English training industry development present situation,characteristics and the SWOT analysis,use the theory of competitive advantage to analyze the Competitiveness of children's English training industry in Wuhan industry,research conclusion for the children's English training industry development in Wuhan:factors of production conditions,market demand,related and supporting industry development is good,and is facing the opportunity of rare,but facing the unreasonable existence form of industrial organization,insufficient government legal construction and lack of government industry policy and other issues.(5)Development strategy of Wuhan children's English training industry.Based on the results of SWOT analysis and industrial competitiveness analysis,this part,guided by the interactive analysis of the three elements of environmental demand,government behavior and industrial development factors,proposes strategies for the development of Wuhan children's English training industry in line with the principles of improving the external environment and improving the internal mechanism.The strategies mainly include:perfecting laws and regulations,strengthening management construction;Improve the industrial chain,improve industrial competitiveness;Introduce talents and improve the talent incentive system;Advance with The Times and promote industrial innovation.
Keywords/Search Tags:children's English training industry, Wuhan, competitiveness
PDF Full Text Request
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