Research On The Competitiveness Of My Country's Cultural Industry Based On Panel Data

In today's rapid development of the global economy,traditional industries such as manufacturing industry are recovering weakly,as the engine of the new round of economic growth,cultural industry has attracted worldwide attention.China's cultural industry has been developing rapidly in recent years,but compared with the world's advanced level,there is still a big gap,and there are problems such as not making full use of industrial resources and material base,therefore there is a need for a rational evaluation and analysis of China's cultural industry,which is beneficial to promoting the adjustment of industrial structure and promoting its healthy development.At present,research on the development of cultural industries has been given much attention both at home and abroad.,so it is increasingly important to evaluate it and propose corresponding countermeasures for the development cultural industry in China.The research theme of this paper is the competitiveness of China's cultural industry,firstly,it elaborates the relevant theories,composes and summarizes the relevant concepts of cultural industry and the policies of each country,and introduces the competitiveness of the industry in terms of theoretical foundation and several models;secondly,it briefly analyzes qualitatively the current situation of China's cultural industry development in recent years,and makes a regional comparison of the current situation;finally,based on the existing theories and research results,it establishes the cultural industry competitiveness evaluation system,then the entropy value method and projection tracing method are used to comprehensively evaluate the overall cultural industry level in China,including vertical analysis of the change trend of competitiveness from 2014 to 2019,horizontal comparison of the differences in competitiveness between provinces,cities and autonomous regions across the country,to get two comprehensive score ranking and the influencing factors,and through Kendall test,get the ranking of the two methods have consistency,further applying the power-average combined comprehensive evaluation method to obtain the final ranking of each province,city and autonomous region,and put forward some countermeasure suggestions for the development of China's cultural industry.