Research On The Creation And Communication Strategy Of The Micro-Documentary "The Witness Of Time" In The New Media Environment

In the new media environment,the third generation of Internet media is the main media,and the audience chooses information content independently,which is characterized by individuality and interactivity.Under the impetus of the Internet,the audience can filter information according to their own interests and choose to accept it.Therefore,based on the changes in audience viewing habits in the new media environment,the documentary has also undergone changes with the times.The emergence of micro-documentaries has created new opportunities for the documentary industry.This thesis combs and summarizes the concept of micro-documentary,analyzes the creative characteristics of micro-documentary in the new media environment,through the analysis and research of some excellent micro-documentary works,and combines the content characteristics of micro-documentary under the new media environment based on the theory of documentary creation.The corresponding communication strategy summarizes the impact of the current media environment on micro-documentary creation and the shortcomings in the process of communication.In order to explore these problems and deficiencies,the feasibility of the strategy was tested and the dissemination effect of the micro-documentary in the new media environment was improved.This research is dedicated to creating high-quality micro-documentaries that are adapted to the new media environment and constructing appropriate communication channels for them.I hope that through the research of this topic,we can make up for the current lack of micro-documentary creation and the poor communication effect,and have a certain positive effect on the micro-documentary,and promote the development of the documentary career.There are 2 charts in this paper,81 illustrations,and 52 references.