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Study On Political Communication Effects Of Media Convergence Era

Posted on:2018-12-10Degree:MasterType:Thesis
Country:ChinaCandidate:S K ChenFull Text:PDF
GTID:2416330545998265Subject:Communication
Abstract/Summary:PDF Full Text Request
The rapid development of new media to promote the arrival of an era of media convergence.In recent years the State "Fusion media " shows clear and importance of the concept of "Converged media age " is coming.Now,research into small number of political communication in media environment,and much of the research is Government micro-blog new media changing "Converged media age ",micro-blogging as a form of media,not representative of the new media.This paper to mark the 95 anniversary of the founding of the CPC for the study of public service advertising of the who am I,study the effect in the Converged media age political communication.Research theoretical background on political communication,political communication in our country under the environment effects of the thaw media inquiry,through the use of questionnaires,text analysis,interviews,and other methods to analyze the question,further enrich fusion media of political communication in the era of academic research.In today's media evolve,media enriched,Governments need to further increase political communication tools and strategies,research in this field,can be the most appropriate to reveal to the reality,could enrich the ways and means of political communication,so as to create a good public opinion environment,enhance the credibility and reputation do a good foundation.This thesis is supported by various analytical methods and rich exploration of paths,in order to enrich the Fusion media of political communication in the era of academic research,assist convergence era of mainstream publicity.
Keywords/Search Tags:Media convergence, Politicalcommunication, Public service announcements, communication effect
PDF Full Text Request
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