Research On The Public Service Of Government Wechat In Anhui Province

The era of "Internet+" has arrived.At present,Internet information technology has been continuously developed and widely used in various industries.Entertainment,consumption,finance,education and many other industries have joined the wave of"Internet +" development.The integration of "Internet + Education","Internet +Finance" and "Internet +" seems to have become a hot spot in various industries.Under such an era of development,China's government services have also entered the"Internet+" era,which has also had a major impact on further improving government management capabilities and government public service levels.With the development of China's Internet administration,the government leverages the powerful power of various network platforms,how to do a good job in "Internet + public services",improve the efficiency of governance,build bridges of communication,and break the pain points of people's livelihood to achieve better Providing public services to the public has become an unavoidable issue.With the rapid development of China's economy and society,the public's demand for government public services is growing stronger.Therefore,the government's related supporting service facilities must also meet the requirements of the times and further improve to improve the communication efficiency between the government and the people.And service level.As a new government service platform,the government WeChat public platform is based on the concept of "let the masses run less errands and let information run more".Its emergence is conducive to promoting the development of government services following "Internet + public services".Therefore,the government WeChat public platform not only serves as a political and civilian information sharing platform,but also serves as an emerging tool for mutual interaction and communication for the people,showing the unique value of the Internet in government affairs.According to the relevant data of "Internet +" WeChat Government Livelihood White Paper,at present,the functional departments of various levels of government in China have basically realized the opening of official government WeChat accounts according to requirements and standards.Among them,from the perspective of the number of opening,the public security and medical WeChat public numbers ranked in the top two.which shows that the government service WeChat public number of the main service performance is developing strongly.The root cause of this situation is the growing public service needs of citizens.Further deepening the "Internet +government services" and improving the digital governance capabilities and public service quality of our government are the general trend and the government's due diligence.As one of the important provinces in central China,Anhui Province has a good driving role in the public service work of the government WeChat.In order to comply with the various policies of the "Internet + Government Services",the quality and level of public service of the government WeChat in Anhui Province must be further improved.Throughout the relevant work in Anhui Province in recent years,although certain achievements have been made,it cannot be ignored that there are still different levels of problems in all aspects,which also reflects the public service work of the government WeChat in Anhui Province.There is still a lot of room for improvement.It also requires relevant departments of the Anhui WeChat public service to invest more manpower,material resources and financial resources to build a better and more efficient government WeChat public service platform.This topic consists of five parts.The first part is the introduction part of this topic.This part introduces the topic from the research background,research purpose and research significance,research status at home and abroad,research ideas and research methods,innovation points and deficiencies.The second part gives a theoretical overview of the government service WeChat public service.This part explains the related concepts of the government WeChat public service,and further lists the theoretical basis of the government WeChat public service and the characteristics and advantages of the government WeChat public service..The third part analyzes the current situation of public service of WeChat in Anhui Province.This part mainly analyzes the statistical data of relevant government WeChat accounts and related data of questionnaires.The fourth part conducts an in-depth study on the reasons for the current problems of WeChat public service in Anhui Province.This part is based on four aspects:information release,service efficiency,communication and interaction,and operation management.The fifth part puts forward specific feasible countermeasures and suggestions on how to improve the quality and level of public service of Anhui WeChat in Anhui Province.