Research On The Development And Utilization Of Zunyi Red Cultural Resources

Red culture is an important part of Chinese excellent culture,an expression of Chinese spirit,and rooted in socialist culture with Chinese characteristics.to carry forward the red culture and pass on the red gene is the internal requirement for actively practicing the core socialist values and the source of realizing the Chinese dream of the great rejuvenation of the Chinese nation.Zunyi red culture,represented by the Zunyi parliament site,the red army martyrs cemetery in Loushanguan and the Fuba parliament site,is the name card of Guizhou and even China's red culture.developing and utilizing zunyi red cultural resources,inheriting Zunyi red fund and telling the story of Zunyi red well are not only of great practical significance,but also of great academic significance.This paper,taking Xi Jinping new era the ideas of socialism with Chinese characteristics as the basic guide,the integrated use of marxist theory,political science and history subjects such as knowledge,through the related concepts of red culture resources,this paper studies of Zunyi red culture resources development and utilization status and path selection is analyzed and summarized,in order to realize sustainable development of Zunyi red culture resources.the paper is mainly composed of four parts: introduction,body,research conclusion and appendix.The body is the main part of the paper,and the main content is as follows:Firstly,the author studies the types and values of red cultural resources in Zunyi.Mainly including: Zunyi red cultural resources overview,types and values of three aspects discussed.the types of red cultural resources in Zunyi are divided into material red cultural resources and immaterial red cultural resources.material red cultural resources mainly include revolutionary relics,revolutionary relics and revolutionary documents.Immaterial red cultural resources mainly include revolutionary spirit,revolutionary slogan and revolutionary culture.secondly,it will analyze the red cultural resources of Zunyi from four aspects:education,economy,society and spiritual value.Secondly,the status quo of the development and utilization of red cultural resources in Zunyi is analyzed.this paper analyzes the development and utilization of red cultural resources from the advantages and disadvantages.among them,the advantages of Zunyi red cultural resources in the process of development and utilization are that the government attaches importance to,the resources are abundant and the popularity is high.at the same time,it also has the disadvantages of insufficient capital investment,weak brand awareness,backward development of tourism industry and low matching degree of human resources.Finally,the principles and paths of the development and utilization of red cultural resources in Zunyi.this paper discusses the principles of development and utilization of red cultural resources in Zunyi from the aspects of sustainable development,the principle ofexternal force promotion,the principle of core attraction and the principle of media transmission.this paper discusses the path of realizing the sustainable development of red cultural resources in Zunyi from the aspects of government-led,characteristic development and rational utilization:first,the government-led part has innovative management,increasing investment and training talents;second,the characteristic development part has the prominent theme,establishes the brand and the cultural and tourism integration;third,the rational use of part of the planning guide,market-oriented and pay attention to publicity.