The Research On The Key Nodes Of Micro-blog Public Opinion About Emergencies In Universities

Colleges and universities,as the absolutely indispensible part in the educational system,is seriously charged by the global risk society and China ' s social transformation,various unexpected incidents has formated extensive and profound public opinion in the micro-blog?In the process of micro-blog communication which united interpersonal and mass dissemination,its form has brought the subversive change?The micro-blog users carried messages—node has become the main motivation in the information spread,moreover,the vital node has determined the flux and flow direction,and play a crucial role in the diffusion and trend of the public opinion?So the discussion on the guidence and management of micro-blog public about emergencies in the universities from the angle of the vital node has important practical significance?This article takes the most 40 heated unexpected events in colleges as the objects of research,probing the characteristics of the subjects,including their residential area?occupational identity?fans number?In the process of micro-blog communication,the vital nodes build the topic by means of screening the news events and constructing the framework of the problem,diffuse the information of the public opinion by means of using discourse strategies and orgnizing the off-line behavior,aggregate the view of public opinion by means of initiating emotional mobilization and relying on the authority,game playing by means of influencing homogenized and engaging in a battle with heterogenized?The vital nodes in the micro-blog public opinion about emergencies in the universities has not only produced positive impacts including opening the new mode of public opinion espression,?promoting public opinion influence coverage?guiding the trend of public opinion rational?drying the educationa of ecological civilization,but also the negative influences including rumours spreading?cyber-violence?group polarization and populism?In face of the difficulties about governance and guidence,this article puts forward the targeted countermeasures:strengthening the research work and grasping the core part,cultivating universities'own vital node and enhancing the ability to guide,intesifying the bottom line consiousness and doing a early warning systerm,building a communication platform and executing adminstrative absorption?...