Research On The Industry Of Chinese Folk Swimming Events

Swimming events are an important form of swimming,an important part of swimming chain,and an effective means to promote the development of swimming.The traditional function of swimming events is mainly to promote the improvement of competitive level by comparing game field,through learning,exchanging and improving swimming skills and tactics and training methods.It is an important form of swimming sport to organize swimming events.It is an important part of swimming chain,and it is to promote the development of swimming.Effective means.The traditional function of the swimming events is to promote the competitive level by comparing the competition to the competitors.By learning from each other,the swimmers are mainly through swimming events,cultivating the reserve talents,popularizing the masses and attracting more people to join the swimming events.With the development of economy and the change of times,participants and organizers are not sticking to traditional goals for sports activities.In particular,the state has abolished the right to examine and approve competitions,and all kinds of swimming events of various competitions have been bred,especially in folk swimming competitions.These events are sponsored by different sponsors and have different purposes,including different levels of people and different scales.This paper uses the PESTEL macro analysis model to analyze the macro environment of the industrial development of Chinese folk swimming events and explore the macro environment of the industrial development of Chinese folk swimming events.This paper makes an in-depth investigation on the swimming events of the folk swimming organizations,and hopes to explore the status of the development of these folk swimming events,the pattern of the events and the trend of development.It is realized that the development of the folk swimming events is one of the important factors affecting the development of the swimming industry in China,and provides a reference for the development,popularization and development of swimming industry in the future.The following conclusions are drawn through the study.a.Through the analysis of PESTEL macro environment analysis,it is found that the development of folk swimming events can promote swimming and enhance the participation of the masses.There are many factors conducive to the development of the folk swimming events in China.It is a good opportunity to develop the industry of folk swimming events.b.Beijing swimming club competition,Beijing Tianjin Hebei swimming open,swimming club big league match,and other three events respectively represent provincial and municipal,regional and national single swimming events,which can basically reflect the current domestic folk swimming events from small to large levels.The organization mode is based on social sports organization or The civil sports organization is the host unit,the government does not intervene,and does it itself.It has bid farewell to the former government,enterprise or local co operation,and opens a new model.c.The common features of the folk events are the seven aspects of the events target,the scale of the events,the organizational form of the events,the setting of events,the financing of the events,the media resources of the events and the highlights of the events.These seven elements of different level competitions are only of different sizes,but their contents are consistent.d.The three levels of the event are different points in the highlights of the event,the highlights of the event are mainly the organizers to highlight the uniqueness of the event,innovation,according to local conditions and design and the conventional different,and the same creative ideas.e.the management system and internal structure of the folk swimming organization need to be improved,and the propaganda of the sports media is not enough.f.The development of sports industry is the direction of China's sports reform,and the development of the swimming industry is one of the important parts,and the development of the swimming industry is the trend of the times by taking the folk swimming competition industry as a breakthrough point.