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The Ideological And Political Education Of The Wechat Public Platform In Colleges And Universitiesresearch On Function And Realization

Posted on:2019-11-30Degree:MasterType:Thesis
Country:ChinaCandidate:R R LiFull Text:PDF
GTID:2417330545462248Subject:Ideological and political education
Abstract/Summary:PDF Full Text Request
At the National College of Ideological and political work in 2016,Xi Jinping,the state president,made it clear that colleges and universities should adhere to the overall pattern of "three complete education",and put the tree of Lide in education throughout and truly realize the new development of higher education.Now,with the continuous development of new media,the influence of the WeChat public platform is becoming more and more big,the performance of the university is more prominent,the use of WeChat public platform is more and more,and its ideological and political education function is more obvious.The WeChat public platform of colleges and universities has exerted a subtle influence on students' Ideological and moral quality and their manners through the dissemination of the mainstream values of social recognition.Under the background of the new era,how to effectively play the ideological and political education function of the WeChat public platform and how to make the function of Ideological and political education play effective is the problem that we must face and solve.In the process of Ideological and political education,WeChat public platform undertakes the functions of propaganda and demonstration,guidance of public opinion,exchange and interaction,and educational service.The rapid rise of WeChat in Colleges and universities has made the original education content richer,more intuitive,more attractive and easier to be accepted by the educated.Therefore,in the new situation,how to make use of the WeChat public platform to make it a beneficial tool for ideological and political education workers and to improve the level and ability of Ideological and political education is particularly important.This paper,taking the Yanbian University as an example,starts with the concept of the WeChat public platform,and analyzes the ideological and politiccal education function of the WeChat public platform and the theoretical basis for the realization of this function through the questionnaire survey and in-depth interview.This paper discusses the ideological and political education function of the WeChat public platform in Colleges and Universities Based on the situation and existing problems of the ideological and political education function of the WeChat public platform.Finally,on how to realize the ideological and political education function of the University's WeChat public platform,a constructive countermeasure is put forward:that is,the WeChat public platform can carry out ideological and political education to college students through the establishment of the theme of Ideological and political education.It can improve the public platform of WeChat by integrating the resources of Ideological and moral education.According to the degree,a special WeChat group is set up,the operation management mechanism of the WeChat publis platform is set up,the high precision WeChat operation team is set up,and the unique style of the public platform of the WeChat is created to realize the ideological and political education function of the public platform of University WeChat.
Keywords/Search Tags:Colleges and universities, WeChat public platform, ideological and political education, function, realization
PDF Full Text Request
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