The Rise And Development Of Sports Webcast Platform

With the development of the Internet and the change of times,the live broadcast platform for sports events has gradually become an important viewing channel for sports enthusiasts.The research comprehensively uses the literature analysis method and comparative analysis method to historically review the history of the development of a live webcast platform for sports events,explores its historical trajectory from its rise to maturity,and based on the main motives that affect the growth of the live sports platform in different periods,it will Its growth process is divided into three stages: the budding period,growth period,and maturity period.Looking at the course of development of the live broadcast platform of the tournament,its rise to maturity,factors such as the PC Internet,streaming live streaming technology,mobile internet,competition copyright policy,user viewing preferences,and so on,all have influenced it to varying degrees.Observing these factors,we can see that no matter how the staged factors affecting the development status of the live broadcasting platform change,technology and market demand are the two basic driving forces that drive its development.At the beginning of the 21 st century,the PC Internet was booming.While spawning netizens,it also gave birth to streaming media live streaming technology.Streaming media live broadcast technology provided the fundamental support for the birth of the live tournament platform.Subsequently,the World Cup's strong market appeal appealed to the competition's live broadcasting platform to actively seek cooperation with TV stations that own the copyright of the event.Cooperation with TV stations in relaying the experience of the World Cup and other large events also increased the hard power and popularity of the live broadcast platform.In recent years,the widespread application of mobile Internet technology has further enriched the live broadcast of the live broadcast platform of the tournament and has satisfied the users with more diverse viewing modes.Looking to the future,with emerging technologies such as AR,VR,MR,and artificial intelligence gradually maturing,exploring the link between live events and these new technologies,and constantly looking at the new live broadcast platform for users,there will be more development opportunities.