A Study On The Internet Social Communication Behaviors Of Post-95 Based On The Investigation In Chongqing

Communication is the basic way of human existence and socialization.In 1994,China joined the internet and entered the internet age.Since then,the internet has gradually penetrated into our daily life and affected the way of social interaction.Post-95 as a new force on the social network is a special group of people born and raised in the internet age,labeled the“social generation”.At present,internet social communication has become the main social way to post-95.In the complex network social environment,it is important to investigate the characteristics and impacts of the post-95s,internet social communication behaviors.Social subject,social environment and social media are the internal and external reasons that promote post-95 to participate in the internet social communication.Group characteristics and media useing habits form the basis of social subjects.The patterns of“offline difference sequence" and;“online decentralization"indirectly and directly promote the internet social communication of post-95.Social networking platform and network language provide convenience for post-95 Internet social interaction from explicit and implicit levels.According to the empirical research,the following features are shown in the post-95 internet social communication:the requirements of tool and emotion are the main motivations for post-95 social communication;social media not only has diversified social platforms,but also has a personalized network language;acquaintances are the main objects of social communication,but strangers begin to occupy a certain proportion for social communication;live chat,like,comments are the main ways of internet social communication.The influence of post-95 internet social communication can be analyzed from the social and cultural level.On the social level,internet social communication guide social emotions in a positive direction.Of course,the family is an important part of the society,and the family relationship is an important basis for maintaining social stability.The "Cocoon effect" of post-95 online social networking expands the intergenerational gap;the offline social ability of post-95 is weakened.On the cultural level,internet social communication gives post-95 sense of cultural identity.The specific expression is the cultural identity of the network social network through the form sense of identity and the value identity strengthened post-95;internet social communication is caused by the large amount of information and uneven quality,which interferes with the cultural input post-95;in social networking,a wave of "cultural back-feeding" has been set off by post-95.From the social and cultural level,the understanding of the many effects of the post-95s,network social behavior also provides a basis for the rational guidance of their social behavior.Three guiding strategies are put forward:enhancing the family media literacy,establishing the emotional interaction mechanism,and purifying the network social space.