Research On The Development Of Air Movement Small Town In Zhejiang Province Based On "Diamond Theory"

Zhejiang province is the origin of the creation of the characteristic town of our country.The planning and creation of the aviation sports town is also at the forefront of the country.Zhejiang Aviation Sports Town is not a "residential aviation town" popular in Europe and the United States.Instead,it uses the aviation movement as a carrier and the aviation sports industry as the leading industry.A type of "Chinese aviation town" that combines the dual attributes of "sports" and "General Aviation".Based on the "Diamond Theory",this paper constructs seven aspects of the development of the aviation sports town in Zhejiang Province according to the characteristics of the characteristic town and the aviation sports industry.That is,"aviation sports industry","industry association","government","market","factors of production","consumer demand" and "opportunity".In addition,these seven aspects are studied in the light of the development of Jiande Aviation Town and Jiulongshan Aviation Sports Town.In the end,the six development experiences of Jiande Aviation Small Town were summarized as "relying on special resources to develop aviation sports projects","promoting industrial integration and realizing diversified development of industry",and "taking the government as the guide and taking enterprises as the main body.Carry out market-oriented operations,"expand development channels based on key factors," "tie up advantageous industries to meet customer needs," and "seize policy opportunities to achieve rapid development."Problems in the development of the aviation sports town in Jiulongshan: "The concept of aviation sports town has not yet been recognized" "There is a lack of aviation sports projects and a lack of characteristics","excessive reliance on superior industries,the phenomenon of 'forgetting'," changing armor,seeking policies "," weak infrastructure,poor market entry ",and" aviation sports consumption issues." It is not conducive to market-oriented development."Combining the experience and existing problems of Jiande Aviation Town andJiulongshan Aviation Sports Town,Obtain "expanding and deepening the understanding of aviation sports towns","deepening the characteristics of aviation sports","raising the threshold of entry,implementing dynamic elimination","strengthening the decision-making power of sports functional departments","government guidance,enterprise main body,market-oriented operation","The popularization of aviation sports projects and the improvement of public participation" six revelations for the construction of Zhejiang Aviation Sports Town reference.