Investigation And Analysis On Badminton Consumption Of Primary And Middle School Students In Guiyang City

Guiyang city is an important provincial capital city in southwest China.in recent years,with the strong support of the state for backward areas in west China and the settlement of national big data research center in Guiyang,the economic level in this area has been increasing,and the income level of residents has also been increasing,which has promoted the investment of sports consumption in this city.Badminton,as one of the top three sports in China at present,has broad participation groups and huge consumption market in Guiyang city.Knowing the current situation of badminton consumption of primary and secondary school students in Guiyang city under the current economic conditions has a positive role in studying the future trend of badminton consumption in Guiyang city and promoting its development.Through the methods of literature review,expert interview,field investigation,interview,questionnaire and mathematical statistics,this paper investigates and analyzes the consumption status of primary and secondary school students who take part in badminton training in the operating badminton gymnasium in Guiyang,including consumption level,motivation,structure and influencing factors.Research results: 1.the situation of primary and secondary school students participating in badminton training in Guiyang city: the ratio of males to females is close to 1: 1,and there is no significant difference.Grade is mainly concentrated in primary school,reaching more than 80 %.Over 65 % families' monthly income is mainly concentrated in 8,000 to 15,000 yuan.2.consumption level of badminton trainees of primary and secondary school students in Guiyang city: the monthly consumption amount of primary and secondary school students in badminton in Guiyang city is mainly 200 to 400 yuan,and the percentage of badminton consumption in household monthly income is low,and it is concentrated in about 3 %.3.consumption structure of primary and secondary school students badminton trainees in Guiyang city: the consumption structure of primary and secondary school students badminton trainees in Guiyang city is unreasonable,with the main consumption being physical and labor,and the proportion of ornamental consumption is too low,which is far from the former two.4.consumption motivation of badminton trainees of primary and secondary school students in Guiyang: consumption motivation of badminton trainees of primary and secondary school students in Guiyang is mainly focused on interests and fitness,followed by elimination of learning pressure.5.influencing factors of primary and secondary school students' badminton consumption in Guiyang city: promoting factors include children's keen interest in badminton;Driven by family,friends and classmates;Positive influence of badminton's own advantages on participants' body and mind;Parents attach great importance to sports and so on.The main obstacles are lack of spare time,heavy academic burden and high tuition fees and site fees.Secondly,parents have no time to send their children to the gym.Cheng yuan,from home to the gym road;Lack of site,etc.Aiming at the above specific situation,some suggestions put forward in this paper are:(1)to enhance parents' awareness of the importance of sports and increase the percentage of middle school students participating in badminton.(2)make rational use of leisure time and increase the frequency of children participating in badminton training during school.(3)to strengthen the promotion of badminton competitions,improve the proportion of ornamental consumption and improve the consumption structure.(4)scientifically plan the layout of badminton stadiums,improve the construction of badminton facilities and create a good exercise environment.