Research On The Current Situation And Countermeasures Of Amateur Volleyball Matches In Chengdu

Since the reform and opening up,China's economy has been rapid development,and now has become the world's second largest economy.With the socio-economic development,people's material life is met,in the premise of improving the living standards.Many people began to pay attention to their own amateur life,the sports has become a large part of the choice.At the same time,with the continuous development of a harmonious society,China's sports policy from the direction of competitive sports to mass sports direction,from the competitive sports power to the real sports power change."National Fitness Program" and "Sports Law" introduced for the development of China's mass sports policy support and legal protection.The state also promulgated in October 2014 to promote the development of China's sports industry,46 documents,the national fitness rose to national strategy,the sports industry as a green industry,sunrise industry support,Which makes people have more adequate subjective and objective conditions into sports,and promote the relevant sports consumption,promote the development of sports industry.Volleyball as one of the three balls,which has men and women ages,sports strength can be small,athletes less physical contact,the site requirements are relatively low and so on.And as the only one in the three balls to make people proud of the spirit of the women's volleyball team,in the appropriate publicity and participation conditions,will inevitably be a lot of people welcome and attract them to participate.Creating amateur volleyball brand events is a great way to promote amateur volleyball and attract people to come in.In particular,This paper is divided into five chapters as the following: The first Chapter ispreface.The second chapter is related concepts and theories.The third chapter is the history and present situation of Chengdu Amateur Volleyball Competition.The fourth chapter use the method of SWOT analysis the development ofChengdu Amateur Volleyball matches.The last chapter is the conclusion and suggestion.