| The "National Long-term Education Reform and Development Plan(2010~2020)"(hereinafter referred to as the "planning"),made it clear that both public kindergartens and private kindergartens need collaborative development,encourage social forces to participate in the kindergarten.Public kindergarten regardless of cost or construction speed can not meet the needs of school-age children for admission and the "revolution of people","public,jointly organized by the people" has become the main trend of the development of preschool education,private kindergarten has become a force of three years preschool education,the vigorous development of Preschool education market can be expected.In this paper,taking the natural experience center as an example,this paper studies the development strategy of the early childhood education industry,and discusses the possible development trend of the early childhood education.This thesis adopts literature method,comparative analysis method,content analysis method,a systematic exposition of the development of preschool education industry and the nature of education,in-depth analysis of opportunities and threats in preschool education industry market in Wuhan,and take the IF Academic College in Wuhan as an example,points out its differences with the traditional teaching mode of the kindergarten.This paper introduces the background of the thesis,describes the significance and the purpose of the research,points out the deficiencies of current domestic natural education.Then,through the investigation of the development status and competition situation of the domestic and foreign early childhood education industry,it makes a detailed analysis of the domestic and foreign early children education mode.Through the SWOT analysis of IF Academic College,combing,looking for potential opportunities and threats,provide strong theoretical support and practical experience for the strategic development of the company.In this process,the author also analyzes the development situation of natural education at home and abroad,and pointed out the deficiencies of the current domestic natural education,and aiming at the limitation of current domestic nature education in the field of natural education,find the direction of IF Academic College development.hold the majority of parents the pain point,let natural education combine children education with traditional culture,make business model innovation and unique teaching mode,keep the advantage of the difference.Finally,the author proposes to strengthen the education of natural road,let the international education really clear the company’s future air plant,must strengthen the core competitiveness,to achieve the ultimate in natural education market segments,to achieve education professional,diversified business model,to achieve the strategic objectives of the development of the company,to enhance brand awareness,do the children’s education brand managers,innovators,communicators. |