| As an emerging sports event,outdoor sports are attracting more and more people to participate in it.By 2016,China has 130 million people to carry out outdoor leisure,hiking and other outdoor sports.In the same year,the general administration of sport of China and 8 ministries and commissions jointly issued the "development plan for mountain outdoor sports industry".As a part of leisure sports,outdoor sports represent a positive and healthy lifestyle,which can release pressure and relax the body and mind,and has unique attraction to the masses.As the main body of outdoor sports,the study on participants is very necessary,which improves the research system of outdoor sports to a certain extent,and guides the participants of outdoor sports in Hohhot to participate in this sport correctly and healthily.This paper uses the method of logical analysis,questionnaire,literature and interviews,data statistics,field observation to investigate the current situation of outdoor sports participants in Hohhot.According to questionnaire,this paper investigates the basic information,consumption situation,participation and also knowing situation of outdoor sports knowledge so as to analyze the problems of participants in the process and guide them to establish a correct concept of participation.What's more,it also mentors practitioner and studies the primary and secondary factors which influence the participation of participants in outdoor sports,analyzes the primary and secondary factors so as to reduce negative factors which influence the participation of participants.Thus,we can put forward some strategies and proposals for the healthy and sustainable development of outdoor sports.The research results show:(1)The participants in Hohhot mainly are in middle age and college degree.Besides,they have stable income;(2)The aim of them is mainly to exercise,strengthen the body,relax bothbody and mind and enjoy nature.They always choose leisure projects,and there are always many people who take part in outdoor sports.Most participants will choose strange and new places.They prefer spring and autumn and will take some simple outdoor equipments.Besides,their participation time is short but in a high frequency;(3)They don't spend too much in a single time but prefer spend more money on year equipment;(4)They have low understanding of LNT rules and their level of knowing security assurance is low;(5)The factors that influence participants in Hohhot in taking part in activities are mainly include little leisure time,higher consumption,less attractive activities and no places to go.The following suggestions are put forward:(1)Government takes the lead in research and make outdoor activities that is unique of this region.Besides,government needs to market such feature to a broad swath of people across the country;(2)Practitioner are required to follow the trend of market and be clear of market positioning,establish theories of learning and train participants of outdoor sports knowledge at fixed period and also form correct concept of participation;(3)Participants need to acquire training of outdoor sports knowledge actively and master the knowledge of outdoor sports;(4)Make use of internet and media to strengthen publicity of the merits of outdoor sports so as to let more people know outdoor sports and be an active participator. |
PDF Full Text Request