The Influence Of Internet Discourse On Ideological And Political Education Of College Students And Countermeasures

The rapid development of the Internet has given birth to network discourse.Network discourse has not been produced for a long time but its development momentum is very strong.As the main force of Internet users,college students are familiar with various network discourses and like to use network discourse to communicate with others,release their personality and express their emotions,thus obtaining a sense of belonging.It can be said that network discourse has deeply affected college students' learning,life and emotions.Facing the new characteristics of college students in the new era,the ideological and political education of college students should also change with the times.General Secretary Xi Jinping also pointed out that the affinity,pertinence,sense of the times and attraction of ideological and political education should be continuously strengthened.Therefore,studying the influence of network discourse on college students'ideological and political education is conducive to the targeted development of ideological and political education,and effectively enhance the effectiveness of college students'ideological and political education.This paper uses the method of literature analysis to sort out the connotation,form and characteristics of network discourse and the influence of network discourse on the ideological and political education discourse and discourse power of college students.On this basis,it uses the method of questionnaire survey to investigate some colleges and universities in Hebei Province,and concludes that network discourse has both positive and negative influence on ideological and political education of college students.The causes of the negative influence of network discourse on college students' ideological and political education are further studied.Among them,the main causes of the influence of network discourse on the effectiveness of college students' ideological and political education are the government's non-standard management of network discourse,the insufficient construction of network discourse positions in colleges and universities,the need to strengthen educators' attention to network discourse,and the lack of judgment of the educated on network discourse.According to the reasons for the negative influence of network discourse on college students' ideological and political education,countermeasures are put forward from the four aspects of society,colleges and universities,educators and education.Firstly,the social supervision of network discourse is strengthened by perfecting the laws and regulations of network discourse,strictly examining network discourse by using network information technology,and innovating the content and form of mainstream media expression.Secondly,through the use of new media to create a good atmosphere of mainstream cultural network discourse and broaden new ways to use network discourse for ideological and political education,to occupy the main position of network ideological and political education in universities.Thirdly,by changing educators' understanding of network discourse and deepening educators1 understanding and research on network discourse,educators can effectively use network discourse and enhance the effectiveness of ideological and political education.Finally,through training college students to establish a correct view of network discourse and enhance their knowledge of network law,the network literacy of the educated can be improved.Network discourse is the product of the development of the times.Through studying the influence of network discourse on the ideological and political education of college students,and further exploring the countermeasures to solve the negative influence of network discourse on the ideological and political education of college students,so that network discourse can better serve the ideological and political education of college students,this is not only an effective method to break through the bottleneck of current ideological and political education of college students,but also an effective way to promote the better growth and success of college students in the new era.